A data driven enterprise is an organization that leverages information to achieve business objectives. It focuses primarily on using data for boosting sales or improving operations, or both.
The first step in becoming a data driven enterprise is determining the appropriate use for the company’s data. This will ensure that the correct strategy is created for the company’s goals and that it has the internal resources needed to make effective data-driven decisions.
The enterprise architecture should be designed to support the use and distribution of data across a variety of applications. This includes providing a single source of data that is reliable, eliminating data silos, and making it simple for information consumers to consume, access and act on the information to drive value.
Creating a Culture Driven by Data
In order to create a data driven culture, it’s important that employees adopt the new approach. This requires that everyone be educated on the benefits and uses of data.
For example, adopting a data-driven approach will encourage team-members to ask questions about how data can solve problems faster than the traditional methods. They will also be given the tools to assume responsibility for data analytics.
Leadership can play an essential role in fostering a culture of data-driven decision making by ensuring the data is available to everyone as soon as possible – ideally, instantly. This can help to reduce skepticism while building trust.